About
My creative story began at my kindergarten graduation when I decided I wanted to be an artist when I grew up. I am a fourth-generational artist on my mom’s side and have watched my family create art in all different types of mediums. I took art classes in high school and decided to move forward with acquiring a Bachelor's Degree in Graphic Design at Pensacola Christian College. Since then I have accomplished many design leadership positions. I was an Assistant Design Director for a publication design class and a class project leader for an advertisement display. In my spare time, I also have done a lot of freelance work for clients and churches designing invitations, ad campaigns, flyers, and logos. I continually look for opportunities that will leverage my creativity and will help me build a solid portfolio; therefore, I have interned at a church as well as a start-up company called Link Labs as a graphic designer. I'm now aspiring to grow in my field as I attend grad school for the next two years.
Art, to me, is not just color on a canvas or work hanging on the wall, it is an opportunity to communicate to everyone who sees it. We see art and design everywhere! Every piece affects who we are. Whether it affects our emotions, thoughts or ideas, art has the ability to shape who we are as a person. As a fourth-generational artist, my goal is to communicate through design in a world saturated with information. I take great pride in creating informative designs that not only "look good", but have a story and a purpose behind them.
The way art is perceived affects the way we respond which is why I have developed my area of expertise around brand identification and layout design. Because I focus on the concept of communication, I pay close attention to detail and the creativity of my work. When I begin my creative process, I start by taking a hands-on approach by sketching what ideas come to mind first. My inspiration can come from anywhere, but I am always fascinated by other designers who can take a complex idea and break it down to its simplest form. “The less the better” is something my mother, a former artist, would say to me growing up. Clutter can often distract from the message; therefore, simplicity and draftsmanship are highly important in my work. I enjoy working through my creative process; however, my favorite part of the whole process is getting to hold the finished result.
Since Graphic Design has the potential to be used in different aspects of communication, I have had the privilege to communicate the beauty of the One who created the entire world. Because of my love for God, I have a strong desire to help others create quality designs. God gave me my abilities as an artist and the opportunity to share them with those around me. With experience in the creative field, I want to help others who struggle to create good designs. Until then, I plan to acquire and Master's degree in Art in order to continue to develop my skills and knowledge as an artist. My professional goal in life is to become an Art director at a business firm with other designers creating freelance work for other small startup companies or businesses.
